Stay informed with the latest insights, success stories and expert opinions from the Spectrum Comms team.
A celebration of diverse voices, bright ideas and multiple viewpoints; your go-to resource for thought leadership, industry trends and updates.

The Spectrum Comms recipe for success. How we made it to seven years bold!

13 Nov 2025

How Spectrum Comms Started Seven years ago, Spectrum Comms began with a simple idea: to create a flexible workplace for ourselves and build something meaningful together. What started as a conversation between friends who really loved working together has grown into a thriving consultancy with over 55 clients, a passionate […]

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Why getting communication right in construction matters

30 Oct 2025

Why communication matters in constructionIn construction, communication isn’t just about keeping people informed, it’s about building trust, reducing risk, and making sure projects run smoothly from start to finish. Whether it’s a major road upgrade or a small local improvement project, every construction job affects people. Residents, businesses, commuters, and […]

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A person holding a goodie bag containing a card and dog treats

When community care means carrying the dog

29 Sep 2025

Delivering difficult newsOne of the tougher parts of community engagement is telling someone that construction work will temporarily cut off access to their home. While it is all part of the job, it’s definitely not an enjoyable aspect. During a recent road upgrade project, we had to make a lot […]

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a sign reading Town Hall Meeting with people talking out of focus in the background

Is there still a place for town halls in modern engagement? 

22 Aug 2025

For years, the traditional town hall was the backbone of community engagement. Held in local halls and community centres, these meetings were a chance for project teams to present, take questions, and – sometimes – weather heated feedback from the floor.  But as engagement approaches evolved, many moved away from town halls toward more informal, inclusive […]

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Brewing goodwill: How coffee helped us keep the community onside

27 Jul 2025

When one of our clients needed to install essential infrastructure along an inner-city street of Newcastle, we knew it would be a challenge. The project was going to close roads, block access to people’s driveways for up to four weeks at a time, and worst of all, there was a […]

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Navigating the challenges of focus groups

27 Jun 2025

Focus groups are a great way to drill down into understanding the “why” behind stakeholder views. They can help to obtain qualitative insights to back quantitative results collected through surveys and polls. But focus groups have their own set of challenges, especially when Covid is forcing them to be held […]

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Why it pays to build trust through early engagement

27 May 2025

A project manager said to us the other day “all that early engagement is really paying off now” and we wanted to reach through the phone and kiss him, and maybe erect a little statue somewhere. Instead we urged him to tell all his project manager friends. It’s shiny little […]

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How community input fits into the bigger picture

19 Mar 2025

When it comes to consultation, we’re all about giving people plenty of ways to share their thoughts – whether it’s popping into an info session, completing an online survey, or just having a good ol’ fashioned chat. But while community input is super important, it’s only one piece of a […]

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The ups and downs of using AI as a tool for communications

19 Feb 2025

In the ever-spinning carousel of communications and public relations, where trends twirl and strategies salsa, AI tools have waltzed onto the scene, turning the whole affair into a tech-infused masquerade ball. It’s time to don your digital masquerade attire because we’re about to plunge into the dynamic world of AI, […]

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The power of verbatim in reporting

27 Jan 2025

We’re big fans of using verbatim quotations as part of our engagement practice. Too often we’re told by stakeholders that they don’t feel heard or listened to. Organisations failing to act on what’s been agreed to is a big part of that. But another, and equally important part, is that […]

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Navigating the challenges of focus groups

27 Jun 2025

Focus groups are a great way to drill down into understanding the “why” behind stakeholder views. They can help to […]

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Why it pays to build trust through early engagement

27 May 2025

A project manager said to us the other day “all that early engagement is really paying off now” and we […]

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How community input fits into the bigger picture

19 Mar 2025

When it comes to consultation, we’re all about giving people plenty of ways to share their thoughts – whether it’s […]

Read More

The ups and downs of using AI as a tool for communications

19 Feb 2025

In the ever-spinning carousel of communications and public relations, where trends twirl and strategies salsa, AI tools have waltzed onto […]

Read More

The power of verbatim in reporting

27 Jan 2025

We’re big fans of using verbatim quotations as part of our engagement practice. Too often we’re told by stakeholders that […]

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CCC
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UMWELT (2)
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ENERGY CO
SA
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SYMAL
our valued clients

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