Stay informed with the latest insights, success stories and expert opinions from the Spectrum Comms team.
A celebration of diverse voices, bright ideas and multiple viewpoints; your go-to resource for thought leadership, industry trends and updates.

A place to call our own: Everyone sees and values things differently

27 Dec 2024

There are places I’ll remember, All my life, but some have changed, Some forever, not for better, Some have gone, and some remain. So sang The Beatles in 1965 as part of their hit, In My Life. John Lennon said the piece reflects upon past friends and relationships, and these […]

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Beyond the butchers’ paper: The power of table facilitators

27 Dec 2024

When planning a community engagement workshop, it’s easy to focus on the big picture: the keynote speakers, the activities you will run, and even the catering (because we all know that if you don’t have good snacks, you’ll hear about it on the feedback form). However, there is another detail […]

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Case Study: Turning a thorny situation into a blooming success

27 Nov 2024

Residents in a beautiful residential suburb were initially less than thrilled earlier this year when one of our clients installed a small piece of infrastructure in a reserve nestled behind their homes. However, when the complaint came through to Spectrum Comms’ community engagement team, we saw that this wasn’t just […]

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Great Expectations: The Stakeholder Edition

10 Oct 2024

Managing stakeholder and community expectations is a critical aspect of any project. When we’re developing key messages as communicators, we agonise at great length over the words we use to ensure we are not over promising on project deliverables and under selling project impacts. It’s a fine line between being […]

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Lake Macquarie City Council: Business Excellence Awards 2024

26 Jul 2024

We’re thrilled to announce Spectrum Comms has been named a finalist in the Lake Macquarie Business Excellence Awards! Spectrum Comms were selected as a finalist from a large number of applications that were received across 15 different categories. We have been included in the category for Excellence in Small Business […]

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How do you put a dollar value on engagement?

27 Jun 2024

As engagement practitioners, we talk a lot about the benefits of engaging early but too often the focus can be on securing community buy-in. That much sought-after idea of social license when a project has the approval and broad social acceptance of the community and other stakeholders. What we don’t […]

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Why all the racquet about consultation?

27 May 2024

The importance of consultation, or more significantly, the lack of consultation, has been in the news this week when it was announced the US Open would go ahead without wheelchair tennis. Australian player and world number one in wheelchair tennis, Dylan Alcott, led the backlash against the US Tennis Association […]

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Navigating complaints in infrastructure delivery

23 May 2024

Congratulations, you’ve made it through consultation and secured planning approval for your infrastructure project! But now, as you delve into project delivery, brace yourself for the inevitable: complaints. They come in all shapes and sizes, from minor grumbles to major grievances, but with the right approach, you can navigate them […]

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Lake Mac: 100 Voices Community Summit

13 May 2024

Spectrum Comms recently worked with Lake Mac Council to develop and facilitate their 100 Voices community summit which will be used to inform their Community Strategic Plan 2025-2035, Local Strategic Planning Statement and other core documents. This was the second time we have joined forced with Micromex Research and the […]

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Desktop engagement versus boots on the ground

27 Apr 2024

Have you ever wondered how big is Australia, geographically speaking when compared to our population and land mass? In 2024 the population density of Australia is 3.45 people per square kilometre. That figure highlights a relatively small population and large land mass, in essence we are country that is very […]

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The Spectrum Comms recipe for success. How we made it to seven years bold!

13 Nov 2025

How Spectrum Comms Started Seven years ago, Spectrum Comms began with a simple idea: to create a flexible workplace for […]

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Why getting communication right in construction matters

30 Oct 2025

Why communication matters in constructionIn construction, communication isn’t just about keeping people informed, it’s about building trust, reducing risk, and […]

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A person holding a goodie bag containing a card and dog treats

When community care means carrying the dog

29 Sep 2025

Delivering difficult newsOne of the tougher parts of community engagement is telling someone that construction work will temporarily cut off […]

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a sign reading Town Hall Meeting with people talking out of focus in the background

Is there still a place for town halls in modern engagement? 

22 Aug 2025

For years, the traditional town hall was the backbone of community engagement. Held in local halls and community centres, these […]

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Brewing goodwill: How coffee helped us keep the community onside

27 Jul 2025

When one of our clients needed to install essential infrastructure along an inner-city street of Newcastle, we knew it would […]

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