Culture in the workplace is often talked about as something you can see – an office, a desk, a team working side by side. But culture isn’t a place. It’s a feeling. It shows up in how people work together, how they’re trusted to do their jobs, and how they’re supported when things get challenging. For a remote business like Spectrum Comms, culture is shaped […]
Culture isn’t a place Read More »
In construction, communication isn’t just about keeping people informed, it’s about building trust, reducing risk, and making sure projects run smoothly from start to finish. Whether it’s a major road upgrade or a small local improvement project, every construction job affects people. Residents, businesses, commuters, and community groups all have a stake in what’s happening.
Why getting communication right in construction matters Read More »
Seven years ago, Spectrum Comms began with a simple idea: to create a flexible workplace for ourselves and build something meaningful together. What started as a conversation between friends who really loved working together has grown into a thriving consultancy with over 55 clients, a passionate team, and projects that have shaped the Hunter region.
The Spectrum Comms recipe for success. How we made it to seven years bold! Read More »
One of the tougher parts of community engagement is telling someone that construction work will temporarily cut off access to their home. While it is all part of the job, it’s definitely not an enjoyable aspect. During a recent road upgrade project, we had to make a lot of those calls. One of residents we
When community care means carrying the dog Read More »
For years, the traditional town hall was the backbone of community engagement. Held in local halls and community centres, these meetings were a chance for project teams to present, take questions, and – sometimes – weather heated feedback from the floor. But as engagement approaches evolved, many moved away from town halls toward more informal, inclusive formats like drop-in sessions, small
Is there still a place for town halls in modern engagement? Read More »
When one of our clients needed to install essential infrastructure along an inner-city street of Newcastle, we knew it would be a challenge. The project was going to close roads, block access to people’s driveways for up to four weeks at a time, and worst of all, there was a substantial amount of night work
Brewing goodwill: How coffee helped us keep the community onside Read More »
Focus groups are a great way to drill down into understanding the “why” behind stakeholder views. They can help to obtain qualitative insights to back quantitative results collected through surveys and polls. But focus groups have their own set of challenges, especially when Covid is forcing them to be held virtually. Challenge 1: Recruitment Recruiting
Navigating the challenges of focus groups Read More »
A project manager said to us the other day “all that early engagement is really paying off now” and we wanted to reach through the phone and kiss him, and maybe erect a little statue somewhere. Instead we urged him to tell all his project manager friends. It’s shiny little moments like these that remind
Why it pays to build trust through early engagement Read More »
When it comes to consultation, we’re all about giving people plenty of ways to share their thoughts – whether it’s popping into an info session, completing an online survey, or just having a good ol’ fashioned chat. But while community input is super important, it’s only one piece of a much bigger puzzle: the decision-making
How community input fits into the bigger picture Read More »
In the ever-spinning carousel of communications and public relations, where trends twirl and strategies salsa, AI tools have waltzed onto the scene, turning the whole affair into a tech-infused masquerade ball. It’s time to don your digital masquerade attire because we’re about to plunge into the dynamic world of AI, exploring when to use AI
The ups and downs of using AI as a tool for communications Read More »